Storytelling
Business
The Forgotten Link Between Storytelling and Lead Generation
When was the last time you really enjoyed a blog? More importantly, when was the last time you enjoyed one of your own company’s blogs?
If you can’t think of the last time, the odds...
Business
Captivating the Consumer: The Art of Using Storytelling to Make the Sale
When you hear a good story, your brain has the power to reel you in and tune out everything else. Marketers who recognize this fact capitalize upon it. Consider why this is and how...
