Mobile Advertising

Twitter Inc (TWTR) Buys Mobile Advertising Startup TapCommerce for $100M

Twitter Inc (NYSE:TWTR), the popular microblogging company agreed to buy TapCommerce, a mobile advertising startup as part of its strategy to improve its mobile ecosystem for marketers, app developers and users. According to people familiar...

Facebook Inc (FB) Upgrade Lifts Social Media Stocks On Tuesday

Social Media stocks surged on Tuesday following the upgrade by Credit Suisse  for Facebook Inc (NASDAQ:FB)’s long term average per user (ARPU), says a report from Reuters. The analysts noted that future products would...

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