DoubleClick

Ad tracking on Google can be disabled, privacy update is optional

The search giant on the Internet, Google, has updated its privacy policy to ensure protection of its users’ personal information. A provision on the technology firm’s privacy statement had been ruled out. In this...

Google demonstrates new ways to measure mobile ad views after suspension

The Media Rating Council had suspended Google accreditation for mobile advertising. Because of this, the company is working hard to create new ways for publishers to make their content viewable on mobile devices. The MRC...

Google moves from cookies to adopt log-in for new advertising objectives

Google has for many years now been looking for new ways that are even better to measure and track the ads that people are exposed to as they use different devices, and in this...

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