BlackBerry Ltd (NASDAQ:BBRY) (TSE:BB) and AIESEC Canada have entered into an agreement, where the smartphone maker will help the latter’s executive team to stay connected, collaborative and productive as they assist the leadership globally. In the next 12-months, the seven member AIESEC Canada’s executive team will get hold of BlackBerry Z30 devices, which will assist in keeping their demanding schedule up to date and share their experiences.

BBM, BES 10 to help the team

Margaret Stuart, managing director for Canada at BlackBerry Ltd (NASDAQ:BBRY) (TSE:BB) said that the company is “proud” to partner with the upcoming “aspiring business leaders.” Stuart added that along with AIESEC Canada “we hope to inspire and encourage leadership, entrepreneurship and excellence on university campuses across the country.”

The executive team will use BBM, BBM Video and Screen Share along with 10 more productivity apps from BlackBerry during their visit to 30 Canadian universities and attending international conferences. BlackBerry 10, customized for enterprise, will provoke AIESEC executives to lower their dependence on email and phone calls. With the help of BlackBerry tools, the executive team will be able to plan, collaborate and execute even when they are at home, in the office, on campus or travelling.

AIESEC holds huge potential for BlackBerry

Nancy Luu, president, AIESEC Canada said that they are excited to partner with a global brand like BlackBerry Ltd (NASDAQ:BBRY) (TSE:BB), who would help in making their executive team more dynamic and effective. “We are committed to fostering Canadian innovation and productivity, and it is incredibly rewarding to be working towards this mutual goal together,” Luu added.

AIESEC is the biggest organization managed by youth, having more than 100000 members in 124 countries.  AIESEC Canada has been in operation for over 50 years, and prepares global leaders by giving talented individuals to the companies across Canada. The organization, also, provide the Canadian students with internships and real professional environment. AIESEC Canada, which is present at 30 Canadian universities, has more than 2600 members in the Youth Talent program.

BlackBerry Ltd (NASDAQ:BBRY) (TSE:BB) will post its earnings on Friday, Sept. 26. Analysts and investors are expecting a better performance this time as the company has talked much about its turnaround and restructuring efforts.