Google Inc (GOOG)’s Loss On Wearable Market Is Apple Inc. (AAPL)’s Gain


There is no doubt that wearables are poised to be the next big thing in the tech world with the likes of Apple Inc. (NASDAQ:AAPL) and Google Inc (NASDAQ:GOOG) all garnering for market share. Google has enjoyed substantial success with its Glass wearable with attention now shifting to Apple, which is to release iWatch, sometime next year.

Google-Apple Deal

A debate is already raging as to whether Google Inc (NASDAQ:GOOG) should consider selling its Glass to Apple Inc. (NASDAQ:AAPL) considering it has not been that successful on the hardware side of the business. Apple has over the years made its fortune by selling hardware ranging from iPhones to iPads. Google on its part has always resorted to selling software seen by its Android platform that controls a majority of smartphones and other hardware in the tech world.

Wearables technologies have not gained traction with most of the products being limited to beta programs where a few selected people are offered the opportunity of testing the devices. The technology has not matured just as it was the case with phones in the 80’s. Much to the disadvantage of Google Inc (NASDAQ:GOOG), which has invested heavily on the field.

Impact of iWatch

Wearables are poised to take a little bit of time before they become a mainstream name but with the entry of Apple Inc. (NASDAQ:AAPL) into the space. Growth opportunities are poised to be endless as more people are expected to buy the gadgets.

With technology, timing is always of the essence as there is always a cycle of evolution that products usually undergo. Google might have entered the space early with Glass much to the advantage of Apple Inc. (NASDAQ:AAPL), which is to reap the full benefit of a developed industry. Glass may be a disruptive technology but lack of knowledge and insight on its usefulness might have hindered it, from reaching its full potential.

There is no doubt that the wearables market is taking off and sure to be a hit in the coming years especially with the proliferation of health monitors and activity trackers like Fitbit.