BlackBerry Ltd (NASDAQ:BBRY) (TSE:BB) has successfully presented itself as an enterprise solutions provider and the latest example of the trick working in its favor is the deployment of BlackBerry Enterprise Service 10 (BES10) and BlackBerry 10 smartphones by French favorite store Picard. It is a leading frozen food retailer of France.

Best end-to-end mobile solutions provider

BlackBerry Ltd (NASDAQ:BBRY) (TSE:BB) is positioning itself as the leading provider of secure end-to-end mobile solutions for the enterprises. The fact that Picard has migrated to the latest Enterprise Mobility Management (EMM) solution from BlackBerry and has adapted smartphones from BlackBerry with BB10 reaffirms the French firms confidence in the Canadian firms secure end-to-end mobile solutions, says BlackBerry.

The employees have been offered two devices to choose from – BlackBerry Q10 and BlackBerry Z10 smartphone. While former boasts of a large physical keyboard the latter comes with a large screen size, but both the devices allow the users to take the benefit of the powerful BlackBerry 10 platform. Apart from BlackBerry, Picard was also considering other service providers.

BlackBerry technology surpasses all

“As longstanding BlackBerry customers, we have consistently found that BlackBerry offers a good user experience as well as unmatched security on the market, especially when combined with the BlackBerry 10 platform. The fact that security is built-in rather than ‘added on’ to the BES10 solution, is a real plus that provides us with the best protection,” said Ismael Simoes, Head of IT for Picard.

BlackBerry Ltd (NASDAQ:BBRY) (TSE:BB) EMM solution and its smartphones is trusted by many organizations because. The solution supports devices running on iOS, Android and BlackBerry platforms. A complex EMM environment comes with multiple needs that are ever-shifting and hence consumes a lot of time of the IT teams. Those IT teams that deploy BES10 save on time and hence prefer this solution over others.

It is beneficial for the employees as now they can use a single device to manage both their work and play. With the new built-in-technology like BlackBerry Balance it is possible for the employees to keep safe and separate the work content and the personal information.